Workin' Out With Sasquatch
Working Out with Sasquatch
Muscle. Strength. Results. People want those things. So we gave the peoples Workin' Out With Sasquatch. A fully integrated protein-powered workout program designed to make you stronger, faster, and taller. In this Jack Link's campaign, professional tall basketballer, Karl Anthony Towns, teamed up with Sasquatch to do a multitude of workouty things. He showed us what was in his gym bag. He showed off his calves. And he told fellow exercisers that Jack Link's Jerky is a protein-packed snack packed with protein. And that they should eat it.
For the interwebs, we created a series of woodland inspired workout videos.
We also created a line of workout swag. This included SUPPLIMEATS 500! Our own line of protein powder, that wasn't a powder at all (it was jerky).
GCD: Josh Leutz
CD: Luke Oeth
AD: Samantha Perry
Director: Fatal Farm